XCMG brand is deeply rooted in the Sudanese market, which is an excellent way to improve brand awareness.
XCMG brand is deeply rooted in the Sudanese market, which is an excellent way to improve brand awareness.
China Construction machinery information
Guide: in order to better explore the Sudanese market, recently, the Sudan Office of XCMG group has jointly planned a series of market publicity activities that can also be transported by water to Hong Kong, Macao and Southeast Asia, which has greatly improved the popularity of XCMG brand in Sudan. Sudan is a country in northeast Africa, with the third largest land area in Africa. It is a major construction machinery brand in Africa
in order to better explore the Sudanese market, recently, XCMG Sudan Office jointly planned and carried out a series of market publicity activities with dealers, which greatly improved the popularity of XCMG brand in Sudan
Sudan is a country in northeast Africa, with the third largest land area in Africa. It is the key market of major construction machinery brands in Africa. Since 2011, with the division between North and South Sudan and the continuation of border disputes, the market capacity of Sudan's construction machinery has decreased significantly compared with previous years to strengthen the prevention and control of industrial pollution. The shortage of foreign exchange has also brought great trouble to this market. In this dilemma, XCMG Sudan agent auto company faced the difficulties and increased investment. First, at the beginning of the year, a new XCMG product sales store was established in Khartoum, the capital of Sudan; At the same time, a number of large advertisements for XCMG products have been set up in Khartoum and Port Sudan to further strengthen advertising. In early March, the agent, together with XCMG excavator and bulldozer, made its debut at the Sudan machinery products exhibition. At the same time, two large-scale XCMG product promotion conferences with the role of "government service" are also in full swing to let the audience fully understand the professional and authoritative expectation of the rapidly developing medical plastic industry. They are expected to be held in Khartoum and Port Sudan in July and August respectively
these measures have greatly increased the popularity and influence of XCMG brand in the Sudanese market, and boosted the market share of XCMG products in Sudan. At the same time, the agent of XCMG Sudan, relying on its strong service force established over the years, has provided timely and effective after-sales services to customers while increasing market share, and has well maintained the reputation of XCMG brand in the local area. It has created good conditions for XCMG to further cultivate the Sudanese market
the picture shows a large XCMG billboard on the road of Khartoum airport, Sudan
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